Apr
13
Where is this Quepasa island that only grows Latin models? Wow! If being Latin means being able to be on a runway or GQ, then I guess I should be part of Quepaso, and not QuePasa. Quepasa.com is a company I remember from back in the day. It seems they where not getting as much traction as they wanted on the site so they decided to do the American solution..., get a makeover. They should be considered Latin pioneers of ...
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Apr
4
This is a long one but PLEASE read it all.
Where do I start???!!!! I was at a breakfast meeting with the Hispanic Chamber of Commerce in San Diego (support them now more than ever). Linda Caballero-Merrit the President and CEO of the Chamber was nice enough to invite me IN SPANISH Mr. Gingrich (ok I'm about to loose it right now)! Ms. Caballero mentioned a comment that Former House Speaker Newt Gingrich mentioned yesterday in a press conference. I was ...
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Apr
3
So I was taking a shot of Tequila (for research of course), and before my eyes went cross-eyed I noticed something. The bottle said "Oranjo", that's when I said "what the hell?", my people at Jose Cuervo are going corporate (y me heche otro trago de puro coraje)? That's when I thought of asking Marivi about the meaning of this. Marivi is a man, no woman, no robot? No se' but I know it's a blog. Here's another good example ...
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Mar
20
For many companies, Hispanics have grown from a niche to a necessity, unfortunately that pot of gold is a greater challenge than most companies anticipated. Early adopters believed that simply translating a website to Spanish would solve the problem. Yet that has not had the expected results, why? This is because the hardest problem is to understand the problem.
To start, don’t think of Hispanics as monolithic people.
To get a small glimpse of how complicated this can get, ...
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